Explore the World of Franchise Leadership


of franchisors agree that they currently have influence over the operational and marketing behaviors of the franchisees


of franchisors currently have an automated way to gain compliance or adoption of recommended marketing investments


of franchisors desire more visibility into where locations are investing their discretionary marketing dollars


of franchisors desire more data and visibility into the performance of ad-fun sponsored programs

Explore the ways franchisors are looking to invest in an array of different digital tactics


Data sharing and reporting


Website content


Advertising expenditure


Review/Reputation management


Promotions and offers


Customer relationship management


Email marketing



Have you assessed your franchises? Take the assessment today.

Take the Assessment

Share This Infographic